About Us

Thomas McGee, Founder & Owner
We make everything fresh in small batches in our Louisville spice kitchen.
pinch at sri lanka spice processing factory
Visiting co-op members in a Sri Lanka spice processing factory, which is owned & operated by the farmers.
pinch in chennai india sourcing fresh vanilla beans
Pinch in Southern India sourcing fresh vanilla beans. We never stop searching for the very best spices & herbs.
Pinch visiting Iceland salts
Pinch visiting fellow spice merchants in Reykjavik, Iceland and tasting local salts.

Pinch Spices & Blends

    • Organic
    • Fairtrade
    • No fillers, ever
    • Gift boxes available
    • Made fresh in small batches
    • Free shipping on orders over $45
    • Sourced directly from the best farms in the world
    • Chefs/Restaurants: Have a large order? Bulk buying options and discounts available
    • Customizable spice blends and personalized labels for weddings and other events

Pinch’s Story

Pinch Spice Market was born in 2012 after Founder Thomas “Shoebocks” McGee left his 9-to-5 job and followed his passion for cooking and exploring global flavors.

His curiosity with food began at an early age thanks to his mother. She developed an appetite for international fare when she lived in South Africa as a child. Later, as a single mom raising three kids on a social worker’s salary, she wasn’t able to take her kids globe-trekking to explore cultures and new dishes, but she would hunt down authentic restaurants and treat them to tastes from around the world (which wasn’t an easy feat when you lived in upstate New York in the 80s).

Thomas was floored by how much cuisine varied depending on where you lived, and intrigued by all the flavors the Earth provides. He wanted to learn, see and taste it all. He would come home from those special dinners and teach himself how to recreate them, breaking down the ingredients so he could build them back up into a homemade meal.

He still does that reverse engineering of dishes today, and it drives him to source and create the best tasting, highest quality organic spices on the planet.

In 2019, his life partner, Meaghan Thomas, became his business partner too. After years of benefiting from Thomas’ cooking and Pinch’s infinite bounty, Meaghan left her executive marketing job to join Pinch (and also write her memoir). Together, they work to get high-quality, affordable organic spices into more kitchens and help support farming communities around the globe. They live in Louisville, Kentucky with their two dogs, Spot and Tulip.

Meals Bring People Together & That’s What We’re All About
Spices are a big part of what makes our recipes and meals special. Good food brings us closer to the people around our tables, and it connects us to cultures near and far. Meals go beyond just nourishing our bodies, they nourish our hearts and spirits too.

Fair & Direct-Trade = Happy Farmers = The Tastiest Organic Spices
For us, fair-trade is so much more than a bumper sticker. We personally know and have visited many of the farmers who grow the herbs and spices you’ll find in our products. We’ve seen first-hand how fair and direct-trade fuels the production of the highest quality spices and helps farming communities thrive.

Whether you’re preparing an Instagram-worthy dinner party, or just flavoring up your favorite canned soup for a weekday lunch, when you’re using Pinch spices, you’re not only adding amazing flavor, you’re supporting farming families around the world too.

Thank you for letting us into your kitchen, which we all know is the heart of every home. We’re honored and thrilled to share the best spices in the world with you.

Thomas “Shoebocks” McGee       Meaghan “Don’t Give Me a Nickname” Thomas
Founder & COO                                CEO